Description
I am a highly organized and results-driven professional with 5 years of experience operating at the intersection of Social Media Strategy & Coordination, Product Management, and Data Analysis. My passion is solving the key challenges growth-stage businesses and startups face by converting strategic vision into measurable, scalable results.
I help businesses scale by delivering integrated solutions that ensure market alignment, brand visibility, and operational efficiency:
•Product Strategy & Alignment: I contribute to defining product success by analyzing product metrics, customer feedback, and competitive landscapes to provide actionable insights for feature prioritization and roadmap development. I leverage community feedback to gather qualitative user insights, informing the product team and identifying pain points.
•Social Media Strategy & Asset Creation: I design and execute high-impact digital initiatives across LinkedIn, Facebook, and X (Twitter), transforming the social media presence into a strategic asset for user acquisition and retention. I track key community and social media metrics to optimize content strategy and demonstrate the impact of digital efforts on business goals.
•Strategic Coordination & Leadership: I founded and led the Business Social Strategies Group (BSSG), building and mentoring teams to execute a unified, high-performance strategy. I ensure cross-functional alignment by documenting product requirements and collaborating with engineering, design, and marketing teams for successful feature launches.
•Data Integrity & Operations: I bring expertise in rigorous data management, ensuring confidentiality, organization, and accuracy in critical data operations and records.
Seeking opportunities to partner with ambitious startups and businesses ready to formalize their digital strategy, leverage data for growth, and ensure alignment between product development and market needs.